Motorsports Racing Team
This motorsport racing team has been involved in racing since 1967 and is now involved in more than 32 races globally each year.
This motorsport racing team has been involved in racing since 1967 and is now involved in more than 32 races globally each year.
The team required a process to engage fans with its mobile app, offering customer engagement and increasing global brand awareness.
To provide the features required, LoyaltyMatch integrated its platform with the team’s mobile app and provided a badging system whereby fans could collect race specific badges for each race.
Over 200,000 fans engaged regularly with the app to collect the badges.